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Marketing Trends Every Modern Entrepreneur Needs to Know!
As a writer who has closely watched the world of business and marketing, I've witnessed changes happening as fast as a flowing river. In a world where everything is constantly in motion, surviving and growing isn't just about catching the wave—it's about understanding the essence of these trends and intelligently applying them to our businesses.
Today, I want to take you through some of the hottest marketing trends that modern entrepreneurs shouldn't overlook. These insights will help your brand stand out and win over customers for the long run.
1. The Rise of Personalization
2. The Power of Conversational Marketing
3. Short-Form Video Continues to Dominate
4. The Influence of Micro-Influencers
Over the past few months, many of you have likely seen the viral short video clip, "Uncle on the Island," about an elderly man stranded on an island in the middle of the sea.
The fascinating part of this clip is that it was created using AI. This means anyone with the right command or "prompt" can easily generate their own version. This simplicity turned it into a powerful marketing tool that many brands have been quick to adopt.
But where did the viral "Uncle on the Island" trend actually begin? And which brands have used it in their campaigns?
- 1. The Origin of the Viral Trend The trend started with a TikTok account named @promtiversez, which was the first to pioneer the idea. The clips went viral because of their unexpected and humorous storylines, such as a reporter arriving to cover the story but not helping the uncle off the island, or a rescue attempt that turns out to be just a dream. This unique humor helped the "Uncle on the Island" clips gain widespread popularity, and the account quickly amassed over 987,000 likes.
- 2. When a Viral Trend Becomes a Marketing Tool As the "Uncle on the Island" trend became widely recognized and accessible for anyone to create with AI, many brands were quick to adapt the idea to their marketing to create buzz and connect with their audience. Here is an example of a prompt for "Uncle on the Island" that can be used to create clips in various tools like VEO3, Kling AI, and others.
Prompt Photorealistic
- Prompt 1: A photorealistic portrait of an old man with a long, gray beard and weathered skin, wearing torn clothes. He is sitting alone on a white-sand beach, looking out at the endless blue ocean. A few tattered palm fronds are behind him, and the sun is setting, casting a golden glow on the water.
- Prompt 2: A man, stranded on a deserted island, is building a raft from logs and vines. The scene is highly detailed, showing sweat on his brow, the texture of the wood, and the clear turquoise water around the island. The sky is bright and sunny, with scattered clouds.
However, these prompts may not be able to replicate the original image exactly, as creating precise images may require additional knowledge of prompt engineering. If you are interested, you can contact the Metro Source team for more information.